Friday , January 28 2022
A Purple Picnic 1

A Purple Picnic

Purple Picnic  |

This year’s fundraising Purple Picnic Week for Nelson’s Journey takes place in July. Find out how to take part

Each year, the Norfolk charity Nelson’s Journey, which provides support to children and young people in the county who are struggling with grief, holds a fundraising week.

This year the Purple Picnic Week is taking place from July 5-11 and yes, holding a picnic is a key way of raising funds. It’s a fun and sociable way to get people together, and a lovely excuse to get out in the fresh air and tuck into some delicious food.

The charity, which was established in 1997, is also encouraging schools, businesses, individuals and community groups to fundraise by perhaps holding a virtual quiz, getting your school to take part in a non-uniform day or remembering someone special by setting up a Purple Picnic online fundraising page. 

The charity has lots of information to help you plan your picnic, including recipes, party invites and even bunting. 

To receive a fundraising kit, visit

A Purple Picnic 2

Who is helping

  • Buy a cake (whole cakes that serve 8 – 16 people) from SPONGE between June 21 and July 14, use the code PURPLEPICNIC2021 at the checkout, and SPONGE will donate 25% of each sale to Nelson’s Journey
  • Buy an award winning sausage roll from Archer’s butchers in Norwich between July 5 – 11 and they will also donate 25% of sales to Nelson’s Journey from sausage rolls during this time period

A Purple Picnic 3

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